about BLITHE.
Fifteen seconds and a bowl of water: that is the BLITHE splash mask, the idea the brand is built on. The BLITHE Patting Splash Mask Energy Yellow Citrus & Honey is a concentrated liquid you mix into a bowl of water and splash on after cleansing, a sheet-mask moment with no sheet, leaving dull skin brighter and smoother. Its other signature, the Pressed Serum, packs a serum's concentration into a cream's comfort, and the BLITHE Pressed Serum Crystal Iceplant is the light, gel-like one for skin that runs red and oily.
The idea behind BLITHE is that beauty should never make life more complicated, so it takes old Korean habits and makes them fast. The splash mask comes from traditional washing rituals, the Pressed Serums from Korean fermentation know-how, each built on an edible ingredient from regions known for long lives: ice plant, gold apricot, velvet yam and tundra chaga. It is Korean skincare for anyone who would rather splash than layer.
questions, answered.
How do I use the BLITHE Patting Splash Mask?
After cleansing, mix a capful into a small bowl of water, splash it onto your face for about 15 seconds, then pat it in or lightly towel off. The BLITHE Patting Splash Mask Energy Yellow Citrus & Honey uses lactic acid and honey to brighten dull skin and even its tone, while the BLITHE Patting Splash Mask Rejuvenating Purple Berry revives tired skin for a firmer, bouncier look. Both contain lactic acid, so wear sunscreen by day.
Which BLITHE Pressed Serum is right for me?
Each is a serum and a moisturizer in one step, so choose by what your skin needs. Redness and oiliness: the BLITHE Pressed Serum Crystal Iceplant. Dry, dull skin: the BLITHE Pressed Serum Gold Apricot for a luminous glow. Deep hydration with a velvet finish: the BLITHE Pressed Serum Velvet Yam. Firmer, more elastic-looking skin: the bouncy BLITHE Pressed Serum Tundra Chaga. Smooth it on after toner, morning and evening.
Which BLITHE sunscreen should I pick?
For sensitive or shiny skin, the BLITHE Airy Sunscreen SPF50+/PA++++ is a mineral formula with zinc oxide that absorbs excess oil for a shine-free finish and a subtle tone-up. For an everyday base under makeup, the BLITHE Honest Sunscreen SPF50+/PA++++ is creamy, sinks in with no greasy residue and keeps skin soft through the day. Apply as the last skincare step and reapply every two hours in the sun.
Is BLITHE good for sensitive skin?
BLITHE has a gentle trio for sensitive skin. The BLITHE Vital Treatment 6 Calming Leaves is a vegan toner essence, free of synthetic fragrance, that eases the look of redness and cuts excess oil. Follow with the BLITHE Pressed Serum Crystal Iceplant and protect with the mineral BLITHE Airy Sunscreen SPF50+/PA++++. Save the splash masks, which exfoliate with lactic acid, for once your skin feels settled.
