about Beauty of Joseon.
Beauty of Joseon is the Korean hanbang brand behind the now-iconic Relief Sun, the rice sunscreen that won over people who never liked wearing SPF. The Beauty of Joseon Relief Sun: Rice + Probiotics SPF50+/PA++++ goes on creamy, wears light and leaves a dewy glow with no white cast, and the serum it leads with, the Beauty of Joseon Glow Serum: Propolis + Niacinamide, keeps oil in balance and pores looking clear for skin that glows from within.
The recipes look back to the Gyuhap Chongseo, a Joseon-era encyclopedia written by the scholar Yi Bingheogak, and each serum pairs one of its ingredients with a modern one. Rice brings glow and hydration, ginseng runs through the firming Revive line, propolis and green tea steady busy or sensitive skin, green plum gives a cleanser and a toner a gentle fruit-acid lift, and red bean is there for oily skin and visible pores.
questions, answered.
Which Beauty of Joseon sunscreen should I choose?
For most skin, and especially sensitive skin, the Beauty of Joseon Relief Sun: Rice + Probiotics SPF50+/PA++++: creamy yet light, dewy and comfortable all day. If you are oily or combination, or found the original a touch rich, the Beauty of Joseon Relief Sun Aqua-Fresh: Rice + B5 SPF50+/PA++++ is an ultra-light fluid with no greasy residue. To reapply over makeup, the Beauty of Joseon Matte Sun Stick: Mugwort + Camelia SPF50+/PA++++ swipes on to a soft-matte finish without pilling.
Which Beauty of Joseon serum is best for my skin?
Pick by your main concern. Oily skin and visible pores: the Beauty of Joseon Glow Serum: Propolis + Niacinamide. Dark spots and dullness: the Beauty of Joseon Glow Deep Serum: Rice + Alpha-Arbutin, used in the evening. Dry skin that has lost its bounce: the Beauty of Joseon Revive Serum: Ginseng + Snail Mucin. Stressed, sensitive skin: the Beauty of Joseon Calming Serum: Green Tea + Panthenol. If you are torn between them, the Beauty of Joseon Hanbang Serum Discovery Kit (4 pack) lets you try four in travel sizes first.
How do I double cleanse with Beauty of Joseon?
In the evening, start with an oil or a balm on a dry face. The Beauty of Joseon Ginseng Cleansing Oil is light and watery for everyday makeup and the dust of the day, while the Beauty of Joseon Radiance Cleansing Balm dissolves even waterproof mascara and eyeliner gently, with no blurry vision afterwards. Massage it over dry skin (the balm turns milky once you add a splash of water), rinse, then follow with the Beauty of Joseon Green Plum Refreshing Cleanser, a slightly acidic gel wash that leaves skin soft, hydrated and balanced.
Is Beauty of Joseon good for sensitive skin?
Yes. The Beauty of Joseon Relief Sun: Rice + Probiotics SPF50+/PA++++ is made for it, the Beauty of Joseon Calming Serum: Green Tea + Panthenol is vegan and fragrance free, and the Beauty of Joseon Dynasty Cream hydrates for a full day with rice and ginseng while staying comfortable on sensitive skin. Together they make a calm, simple routine: the serum, then the cream, and the sunscreen every morning.
